( Case Study )
Livingoods
A full UX/UI redesign of Livingoods’ online grocery and food store, covering 13 pages from homepage to checkout, delivered as Figma source files ready for development.
- Platform
- Figma
- Role
- UX/UI Designer
- Industry
- Online Grocery & Food
- Services
- UX/UI Design, E-commerce Redesign, Color Scheme, Branding
The brief
Livingoods runs an online grocery and food e-commerce store, including group buy deals. The business wanted a complete redesign of the desktop shopping experience, with a consistent look across every page.
Grocery shopping means many products, frequent repeat orders and a quick checkout, so the design had to make browsing, searching and buying feel effortless.
What I did
- Defined the colour scheme and visual direction so the brand reads consistently across the store.
- Designed the full shopping journey: homepage, category, search results, product detail, shopping cart, checkout and order confirmation.
- Designed a dedicated Group Buy page so shoppers can understand and join group deals easily.
- Covered the account side too, with login and register, user profile and account pages.
- Completed the supporting pages: support and contact, about us, and legal and policy pages.
- Delivered organised Figma source files with reusable components, so developers can build the design consistently.
The result
- A complete desktop design for all 13 pages of the store, ready to hand over to development.
- One consistent design system across shopping, account and support pages, so new pages can be added in the same style.
Tools & stack
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