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( Case Study )

J&K Jewelry

J&K Jewelry is a new local jewellery business in Hong Kong. I built and set up their Shopify store from scratch, shaped around how they wanted to sell, then handed it over to their team to run.

Platform
Shopify
Role
Shopify Developer
Industry
Local Jewellery Brand
Services
Store Setup, Theme Development, Bilingual Store, Team Handover
J&K Jewelry Shopify project designed and built by Crystal HON

The brief

As a new business, J&K Jewelry was starting with no online store and no existing system to build on. They needed someone to turn their ideas into a working shop and take care of the whole setup.

After launch, their own team would be running the store day to day, so it had to be simple for non-technical staff to manage.

What I did

  • Worked through their needs with the team first: how they wanted to present the collection, which products to launch with, and how customers would buy.
  • Set up the Shopify store end to end, covering store settings, collections, product structure, navigation, payments, shipping and checkout.
  • Built the theme around their brand and product photography, with a bilingual storefront for local customers.
  • Made the main sections editable in the Shopify theme editor, then handed over to their team with a walkthrough of how to update products and content.

The result

  • J&K Jewelry went from no online presence to a complete, launch-ready store built around their business.
  • Their team now maintains products and content themselves, with no developer needed for everyday updates.

Tools & stack

  • Shopify
  • Liquid
  • JavaScript
Next projectSHEER Lingerie
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